Verdi
Verdi Complex finance, made human Brand Strategy Brand Design Brand Activation Designing clarity, trust, and approachability The challenge For many older homeowners, value is something you live in, not something you can use. Verdi set out to change that. With a new financial product that unlocks home equity without requiring a sale, Verdi introduced a model that […]
Dansk Folkehjælp
Brand Strategy Brand Design Brand Activation A bold new look for a brave organisation Dansk Folkehjælp Sharpening Dansk Folkehjælp’s identity to strengthen its voice The challenge Dansk Folkehjælp had a powerful mission, but a brand identity that had started to falter. Years of adjustments in different directions had left the visual expression lacking both edge […]
Sneboldeffekten
Creating a Snowball Effect Toms Snebolde Brand Activation Branding Toms Snebolde with a new emotional promise The challenge Toms Snebolde are a beloved Christmas staple in Denmark. But with tradition comes the risk of becoming invisible. So how do you make people rediscover the feeling of Christmas – hidden inside a familiar little treat? The […]
Bakoba
Designed for Endless Play Bakoba Brand Strategy Brand Design Brand Activation Building a brand identity that puts the product into play The challenge Bakoba is an award-winning toy system built for imagination, movement, and endless combinations — both indoors and out. But despite its unique qualities, the brand wasn’t catching attention in-store. The core strengths […]
Parken
More Than a Stadium Parken Brand Strategy Brand Design Brand Activation Revitalizing Denmark’s national arena The challenge How do you create a strong identity for a place that hosts some of the biggest moments in Danish culture? From sold-out football matches to major international concerts, PARKEN isn’t just a stadium — it’s a national gathering […]
Nilfisk
Clean Preformance, Repackaged Nilfisk Brand Strategy Brand Design Brand Activation Redesigning for global repositioning The challenge Nilfisk was losing ground in a competitive market. Despite high-performing products, the existing packaging failed to communicate their strengths or capture attention at the point of sale. With over 200 products in the portfolio, the task was to rethink […]
By & Havn
Where Form Meets Judgement By & Havn Brand Strategy Brand Design Brand Activation Designing a competition brief for world-class architects The challenge By & Havn needed a competition brief that could speak directly to some of the world’s most respected architecture and design firms. As part of the international competition Byens Scene, the document had […]
Asetek
Experience Engineered Reality Asetek Brand Strategy Brand Design Brand Activation Transforming packaging into a high-performance brand experience The challenge Asetek needed their packaging to do what the category doesn’t: stand out. In a sea of dark tech, louder specs, and underpowered branding, they wanted a bold, premium presence that could cut through the noise, energize […]
Spunk
Updating a 70’s hit Spunk Brand Strategy Brand Design Brand Activation Amplifying a playful original The challenge Born in 1971 from an 8-year-old child’s drawing and a Pippi Longstocking reference, Spunk hadn’t changed much in decades — and risked fading into obscurity. Fireball was tasked with launching two new flavours and bringing the beloved oddball […]
Øllingegaard
From Local Favorite to Organic Leader Øllingegaard Brand Strategy Brand Design Brand Activation Rebranding a dairy with deep roots and bold ambitions The challenge Øllingegaard is a beloved organic dairy with a loyal following among quality-conscious consumers and top restaurants. But as the organic movement matured, so did the expectations around responsibility, innovation and transparency. […]